THE SECRET SOMMELIER PROUDLY SUPPORTS AND PROMOTES BOUTIQUE AND NICHE WINE ESTATES & -VINEYARDS WITHIN SOUTH AFRICA.

Our passion for boutique farms started intensely many years ago when we realized there are so many smaller and niche wine farms with award winning wines but have extraordinarily little local support.

Our vision is to engage existing opportunities yet patiently and methodically push the creative envelope to broaden the local footprint of our great brands.

Hospitality & Retail

• We actively seek to partner with cutting edge pioneers within the Trade to find mutual beneficial concepts
• We endeavour to encourage the consumer to support our Trade partners in their businesses through co-operation
• We create “out-of-the-bottle' events and promotions to distinguish ourselves and our Brands
• Our personal touch is the cornerstone of our busines and as such we pride ourselves in being actively involved in the Trade and establishing lasting relationships with our Clients
• We support our industry partners with Staff training and product knowledge, be it Merchandising principles for the floor staff or Product selection and margin generation principles for Managers

Secret Circle

Our commitment to increase the footprint of our Brands directly to the consumer has led us to establish a platform to communicate at a friendship level with our consumers where we can

• Generate new clients in an organic way
• Sell directly at competitive prices and deliver to your door
• Create personalized Tastings
• Increase our ranges to measure product viability
• Support people in creating additional income with a “zero cost” basis
• Offer informative yet fun wine training courses

DELI'CIOUS PRODUCTS

Paired with your Wine